Executive Education: Introduction

CHEUNG KONG EXECUTIVE EDUCATION

Cheung Kong GSB offers a wide range of Executive Education Programs, both open-enrollment and company specific. These programs have earned the school a reputation for being a pioneer in innovative business education and for incorporating humanities courses into management curriculum. Cheung Kong Executive Education Programs aim to help senior executives enhance their management capability, obtain global perspectives, gain exposure to the most cutting-edge management thoughts and practices, and learn new ways of strategic thinking for long-term success. Since its inception in 2003, Cheung Kong Executive Education Programs have experienced 50% annual growth by measures of number of participants and number of days of programs delivered, which we credit to our ability to play to our strengths leveraging our knowledge and proprietary research findings on business issues faced by corporations in China. Cheung Kong GSB's award-winning faculty team are able to integrate their research and consulting experience in China with their international perspectives from years of teaching and research at the best business schools in Europe, North America and Asia. This enables them to provides students and companies with the kind of business instruction they want - steeped in real-world experience - and supplies Cheung Kong GSB with new clients who can serve as the basis for new case studies and potential research. Students decide to come to Cheung Kong Executive Education Programs because our faculty speak their language and probe same problems that they face in their everyday business.

CHEUNG KONG EXECUTIVE EDUCATION PROGRAMS TRANSFORM INDIVIDUALS AND CORPORATIONS

Innovative Programs with High Impact

Cheung Kong GSB’s open enrolment Executive Education Programs are known for their innovative content.

Our programs are issue-driven, are designed to ensure that they have a high impact on individual participants and their organizations. Our unrivaled China knowledge and proprietary research findings has enabled us to offer a variety of proprietary programs to participants including signature programs like: ‘Breaking through the Bottlenecks of Developing Large Enterprises,’ ‘Earnings Management,’ and ‘The Humanities and Management.’. This innovative program design emphasizing high impact is what differentiates Cheung Kong Executive Education Programs from the rest of the market.

Collaboration with Top-tier B-schools

Cheung Kong Executive Education Programs are able to leverage global resources for its program content and outreach. In 2005, Cheung Kong GSB became the first and only business school in Asia to partner with the INSEAD/WHARTON ALLIANCE in pioneering The China CEO Program, which has attracted more than 35 CEOs and Presidents from the most elite corporations in China. Other open enrolment programs are in development as Cheung Kong GSB continues to partner with top business schools and corporations in Asia, Europe and North America.

Forging Strong Partnerships with Leading Chinese Corporations

Cheung Kong Executive Education Programs have forged numerous partnerships with corporations through Company Specific Programs (CSP). Rather than delivering the same standard curriculum to all, we work closely with corporations to custom-design course offerings. We have successfully developed and delivered Company Specific Programs for a host of multi-national corporations, Chinese state-owned enterprises, and private firms.