Cheung Kong GSB emphasizes "team culture," "humanistic spirit," and "social responsibility."

Team Culture

According to Mr. Li Ka-shing, team spirit is developed through leadership and whole-hearted enthusiasm, supported by clear communication channels. The Cheung Kong EMBA's renowned 'supra-team culture' encourages these conditions among its students and professors, with the aim of creating an atmosphere of equality. In this setting, students and professors, both inside and outside the classroom, can engage on a frank and honest exchanging of ideas and opinions, through which life-long friendships and camaraderie can be forged.

Humanistic Spirit

Humanistic Spirit is at the foundation of all nations and cultures; it is the metric and standard by which civilizations are measured. In this present age, economic competition is fierce, and there is no magic formula or 'silver bullet' for economic wealth. However, the Humanistic Spirit is the necessary precondition for any sort of success. Social stability and national prosperity depend on entrepreneurs' commitment to the Humanistic Spirit: their willingness to forgo from their individual desires and devote themselves to placing the interests of the greater good above their own.

Social Responsibility

Apart from the creation of commercial prosperity and employment, enterprises are also responsible to fulfill the needs of society at large. Although businesses depend on profit for short-term economic development, they must also encourage integrity and honesty in society as the best foundation for long-term development. A society without ethics or morality cannot thrive. It is the duty of business leaders to display and maintain a certain level of social responsibility in order to lead society towards a higher level of prosperity.

The Cheung Kong EMBA program expects every one of its students to not only create wealth and generate profit with their business, but to contribute to society and encourage a sense of responsibility among others. Business leaders have played an invaluable role in the current development of China's economy and its smooth rise. We seek to encourage our students to not only continue in this manner, but to also contribute to the development of the world's society and economy.